Shiraz Day Is Not for the Faint of Palate

Bold. Spicy. Unforgettable. That’s Shiraz in a glass—and Shiraz Day, celebrated every July 24, is your invitation to embrace this deep, dramatic red wine that knows how to make an entrance.

Whether you know it as Shiraz or Syrah, this grape is anything but subtle. From its French Rhône Valley origins to its smoky, fruit-forward fame in Australia, Shiraz has traveled the globe and stolen the hearts (and palates) of wine lovers everywhere.

What Is Shiraz, Really?

Shiraz and Syrah are the same grape, but where it’s grown changes its character. In France, it’s Syrah—elegant and earthy. In Australia, it’s Shiraz—bold, ripe, and powerful.

Expect flavors like blackberry, plum, cracked pepper, dark chocolate, and even a hint of smoked meat. It’s the wine equivalent of a late-night jazz solo: intense, soulful, and unforgettable.

Why You Should Celebrate Shiraz Day

Because this wine brings the drama—in the best way. Shiraz doesn’t whisper. It roars. It’s the ideal pour for grilled food, cozy firesides, and deep conversations.

Celebrating Shiraz Day isn’t just about drinking wine; it’s about savoring richness, boldness, and depth—in your glass and your life.

How to Celebrate Shiraz Day Like a Pro

• Host a Shiraz tasting – Try bottles from Australia, France, South Africa, and California to explore how terroir changes taste.
• Pair it with the good stuff – Fire up the grill and serve Shiraz with steak, lamb, or portobello mushrooms.
• Go vertical – Taste Shiraz from different vintages to see how it ages and evolves.
• Get cozy – Light some candles, put on some moody music, and sip a bold glass with dark chocolate.

Shiraz: The Wine That Stays With You

Some wines are polite. Shiraz isn’t one of them—and that’s why we love it. It’s generous, moody, intense, and complex. Just like the best stories, the best dinners, and the best people. So on July 24, let Shiraz steal the spotlight. It was born for it.

Pour One Last Thought on Shiraz Day

Wine holidays come and go, but Shiraz Day sticks with you—because Shiraz isn’t just another red wine. It’s a full-bodied experience that deserves more than a passing toast.

So go ahead, pour yourself something bold, turn down the lights, and raise your glass to the red that never holds back.